The Tote Tails Story...

devin and amitie

Tote Tails was started by two lifelong friends, Devin Pyner and Amitie Tofanelli, while they were both college students at UC Davis.

The girls wanted to figure out a way to consistently support animal welfare initiatives that they deeply believed in.

They quickly realized that a great way to achieve this goal was to start a business that donated a percentage of profits to the causes they supported.

From the very beginning Amitie and Devin wanted to offer personalized items because, being pet owners themselves, they understood just how much peoples pets mean to them.

That's why they decided that the first product that would offer would be a Custom Pet Tote Bag.

This amazing, unique and high quality item was the first fully custom pet tote bag that had ever been sold online, and it was an instant hit with pet and animal lovers all over the world.

The way it worked was actually really simple.

Customers would upload a photo of their pet to the Tote Tails website and Amitie would create a custom illustration of their pet that Devin would then print onto their extra large cotton twill tote bags.

Then the girls would pack and ship each order for their customers. In the beginning the girls did everything themselves - from start to finish!

During their second year in business Amite and Devin sold over 6,000 of these custom pet tote bags, and it became clear that Tote Tails custom items were becoming a big hit with pet and animal lovers all over the world!

Now in its third year, Tote Tails has expanded a lot!

The website now carries a catalog of over 1,000 unique pet and animal designed products, in over 10 popular product categories, that customers can choose from.

A few of the new item categories include:

  • Throw Pillow Covers & Coffee Mugs
  • Stretched Canvas Prints & Paper Posters
  • Flip Flops & Beach Towels
  • T-shirts, Tank Tops, Hoodies, & Long sleeve Shirts
  • Leggings & Mini Skirts
  • Magnets & Greeting Cards
  • Shower Curtains & Blankets
  • Phone Cases, Tablet Cases & many more items!!

Tote Tails products can also now be found on Amazon, Etsy, Ebay, Google Shopping and many other online marketplaces and retail stores!

Tote Tails is a company with a conscious.

By purchasing our unique and high quality items you're not only helping the environment, you're helping improve and save many animal lives as well.

If you have any questions for the Tote Tails team please fill out the contact form below or give our office a call at (707) 635 - 6595 and one of our amazing and talented office staff will be happy to assist you!

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★ Customer Reviews

Let customers speak for us

117 reviews



Thanks so much, my friend LOVED her sweatshirt with the cats on it! Thanks for being so easy to work with!

Consistently Awesome

Never disappointed and both were gifts and they absolutely loved it!!!!!!

She loved it!

Our daughter was all smiles when she opened her gift of your tote bag. It went right to her shoulder. And I eas all smiles during the ordering and delivery process. You couldn’t have been more helpful and competent. Our Daughter will now be ordering gifts for her friends.